Today, J. Mark Bertrand, an amazing writer who just landed an agent for his first novel, had a post on writing vs. story. It's excellent. Here's an excerpt:
There is in our commercial age an understandable emphasis on ideas -- on "high concept." I accept this. But what does a high concept actually enhance? Not so much the story as the blurb. The movie I was watching got onto my list because the blurb sounded good. It had a clear, compelling concept. But that didn't help the actual story much. Because it isn't what you're writing about, it's how you're writing about it.
You can find the whole post here.
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